Scandinavian Mixed
DP World Tour
Fringe was part of developing the original concept behind Scandinavian Mixed - a professional golf tournament created to challenge traditional formats and push the sport in a more equal and modern direction. From the early concept phase, we helped shape the tournament’s brand identity and visual expression, contributing to the development of what became the world’s first fully equal mixed golf event at professional level. As a full-service agency, Fringe has been involved in the overall creative process across branding, digital communication, social media advertising and content production.
Teaser ahead of the event at Vasatorp GK
Content piece created together with the host venue, Vasatorp, to promote the event ahead of 2024.
Content Strategy
Fringe focus was heavily focused on the content from the event. Collaborating with partners and producing content togehter with the media team at DP World Tour.
Still Imagery
Fringe Agency has been responsible for the entire creative direction and visual direction of the event.
Want to see more?
Visit Scandinavian Mixed social chanels for more content and visual references from the event over the last couple of years.
